Amazon Discounts

Prime Discounts

This refers to the exclusive discounts for Amazon cross-border e-commerce members. Specifically, members of Amazon cross-border e-commerce can follow the steps below to view products with Prime discounts.

Step 1: Go to the "Deals and Promotions" page, then click on "Prime Early Access Deals" in the left menu bar.

Step 2: In the "Prime Early Access Deals" page, you can view the products that members can enjoy discounts in advance. Click the "Create Discount" button on the page to enter the "Create Prime Exclusive Discount" page. Sellers can set up member-exclusive discounts according to the prompts.

Purchase Discounts

Purchase discounts refer to some discounts that can be obtained when buying goods, that is, the goods give you a discount on the basis of the original price. Because on the Amazon cross-border e-commerce platform, products with purchase discounts will display information such as the discount range, the original price, and the price after the discount, so when users see the comparison of discounts and the original price, if the discount is large, they may place an order directly.

For example, on the detail page of a certain product, the market price (that is, the original price) of this product is 149.99 US dollars, and the flash sale price (that is, the price after the discount) is 99.99 US dollars, which means that users buying this product at this time are equivalent to saving 50 US dollars. This is very attractive to customers.

Buy One Get One

On the Amazon cross-border e-commerce platform, the form of buy one get one can be either buying one product and getting another one for free, or buying one product and getting a different product for free. Generally speaking, in order to ensure the profit of sales, sellers can promote activities where buying a product will get a relatively low-value product for free.

The above are the three types of Amazon discounts! You can freely choose according to your product type and marketing strategy, hope it can help you!